From the book lists at Adware Report:

All information current as of 00:54:18 Pacific Time, Monday, 3 January 2005.

InfoCommerce : Internet Strategies for Database Publishers

   by Russell A. Perkins

  Paperback:
    Havestraw Publishers
    15 April, 2000

   US$37.36 

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Editorial description(s):

About the Author
Russell Perkins is the database publishing industry's best-known author, speaker and consultant. He is the uathor of several books and dozens of articles dealing with database publishing. He is the founder of the Directory Development Institute, and also founded the National Directory Conference. He started and edited the Report on Directory Publishing, the industry's leading newsletter.



Book Description
InfoCommerce reviews the profound ways the Internet is altering the publishing industry, particularly the database publishing industry, and shows business models and techniques publishers can use to manage customer migration to the Web.





Reader review(s):

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