From the book lists at Adware Report:

All information current as of 19:12:38 Pacific Time, Monday, 21 February 2005. Internet for the Travel Industry    by Ed Maurer   Paperback:     Delmar Thomson Learning     09 July, 2002    US$30.95     Usually ships in 24 hours Click the button below to . . .      (which will add the book to your Amazon U.S.A. "Shopping Cart") . . . or use your browser's Back button to return to the search-list page.

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Editorial description(s):

Book Info
Shows how to make the power of technology work for you. Provides techniques on browsing and searching the Internet for travel information, e-mail marketing, web site planning administration, and time management to help build better skills of the trade. Softcover.


Book Description
Welcome to 21st century travel! Today's travel agents, counselors, and entrepreneurs need to be Internet savvy and understand current and future trends to implement successful business strategies. Internet for the Retail Travel Industry shows how to make the power of technology work for you! Techniques on browsing and searching the Internet for travel information, e-mail marketing, web site planning administration, and time management help build better skills of the trade. Tips on integrating in-house client profiles to on-line travel information with search engines, mailing lists, and client databases are presented, along with coverage of Computer Reservation Systems and Global Distribution Systems. Plus, an overview of on-line technology in retail travel enlightens readers to current trends and influences in the industry and how to meet new challenges. Be on the cutting edge of travel-Internet for the Retail Travel Industry shows you how!




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